Boozt launches Live Online video Browsing at Stockholm Style 7 days
STOCKHOLM, Feb. 2, 2021 /PRNewswire/ — Boozt, the primary Nordic vogue and way of life e-commerce tech enterprise, tends to make the initial shift to combine Are living Movie Buying driven by Swedish cellular stay streaming technologies companion Bambuser at Stockholm Vogue 7 days 9 – 11 February.
As a strategic partner of Stockholm Manner 7 days (SFW), Boozt is the 1st e-commerce retailer to hold a stay video clip searching function as portion of the style 7 days timetable. The Boozt Enjoy & Store will be a day-to-day occasion showcasing highlights from the SFW routine, making it possible for consumers to have interaction in an interactive searching working experience in serious-time in the movie broadcast.
“We keep on to make investments in slicing-edge technology intended to elevate the procuring expertise for our far more than 2 million consumers. By introducing the “Boozt Check out & Store” reside movie browsing gatherings we want to invite our community to link with the style field – participating all people about Nordic models, sustainable decisions and traits. We search ahead to launching this with SFW and the powerful Nordic fashion brand names, looking into trends 2021,” says Dorte Tandrup, Profits & Advertising Director at Boozt.
Boozt Look at & Store reside buying SFW routine
- 9 February: Boozt Stay on Sustainable trend, hosted by Elina Grothén, Fashion Director at Elle Sweden
- 10 February: Boozt Live on SFW Traits, hosted by Jahwanna Berglunds, Manner Editor at Odalisque Magazine and Susan Stjernberger, Influencer @styleinscandinavia
- 11 February: Boozt Live on Nordic designers, hosted by Katinka Island, Senior Shopping for Supervisor at Boozt and Sarah Jane Wilson, Fashion Editor at Boozt
“Engineering is actively playing an more and more important position in the fashion industry, and in the earlier 12 months, it is turn out to be even a lot more vital as brands are challenged to engage audiences by using electronic channels. We could not be happier to see Dwell Online video Buying be built-in into the principal schedule for Stockholm Vogue Week and believe that that it will be a critical part in scaling robust and sustainable Nordic players like Boozt,” states Maryam Ghahremani, CEO at Bambuser.
“As TechCrunch puts it, Sweden is a tech celebrity from the North. We want to motivate and build entrepreneurship and innovation in just the Swedish trend industry and to showcase how our technologies support push boundaries to showcase Swedish makes,” suggests SFW Organiser Catarina Midby, Secretary Normal at Swedish Fashion Affiliation.
Get in touch with info
Maryam Ghahremani, CEO Bambuser | [email protected] | +46 8 400 160 02
Emma Holmberg, Conversation Manager, Boozt | [email protected] | +46 73 024 74 45
Catarina Midby, Standard Secretary, Swedish Vogue Association | [email protected]
About Bambuser
Bambuser is a program organization specializing in interactive dwell video streaming. The Firm’s primary products, Are living Video clip Searching, is a cloud-primarily based software program solution that is made use of by shoppers these as global e-commerce and retail enterprises to host reside buying encounters on web-sites, mobile apps and social media. Bambuser was launched in 2007 and has its headquarters in Stockholm.
About Boozt
Boozt is a main Nordic technology company advertising fashion and way of life on line. Launched in 2011, Boozt has over 2 million lively consumers and provides a curated and modern range of vogue and life-style manufacturers largely through its multi-model webstore Boozt.com. The organization is concentrated on working with cutting-edge know-how and nearby Nordic operations to curate the most effective feasible customer practical experience.
About Stockholm Manner 7 days
Stockholm Fashion Week was established in 2005 with the aim of placing Stockholm and Swedish trend on the international fashion scene. Stockholm Trend Week was in the beginning a actual physical event held twice for every 12 months. It has been relaunched in a digital composition considering the fact that August 2020. Pay a visit to Stockholm Fashion Week for a plan of gatherings and presentations occurring February 9-11, 2021.
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